Amplify Your Voice: Podcasting as a Thought Leadership Tool

I love every show that I guest on, but this one was a little closer to my heart than others. Why?

 

This is the show that made Favorite Daughter Media’s sister company, Branded Media, a national award-winning podcast production company!

 

Here are some highlights  from our conversation:

 

  • Promotional Strategy Through Podcasting: Learn the art of leveraging podcast appearances to effectively promote your work, ensuring you stay authentic and avoid the pitfalls of hard sales pitches.

  • Authenticity in Content Creation: Discover why a natural, human approach often trumps a highly polished delivery, especially in the conversational world of podcasts.

  • Bridging the Marketer-Executive Disconnect: We tackle the key issue facing many in our field – the disconnect between the immediate sales focus of executives and the value-driven approach of marketing teams.

  • Practical Tips for Aspiring Podcasters: Thinking of starting a podcast, or guesting on one? I share invaluable tips on setting clear goals, understanding your audience, and preparing without sounding overly rehearsed.

  • Long-term Thought Leadership Strategy: Understand how consistent podcasting can build credibility, relationships, and thought leadership over time.

Watch the episode here: