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Leading With Values and Stories

Did you know your favorite daughter is actually a financial professional? Being an AFC® has taught me so much, and I got to talk about that and storytelling on the Real Money, Real Experts podcast.

 

“Join co-hosts Rachael Deleon and Dr. Mary Carlson in this week’s episode as they welcome Sara Lohse, AFC® and Founder of Favorite Daughter Media, to the conversation. Fueled by caffeine and unwavering passion, Sara is a master at blending storytelling and marketing to empower mission-driven brands to amplify their impact.
 

In this fun conversation, Sara takes us on a journey into the heart of authentic storytelling. We talk about podcasting, thought leadership, and emphasizing the importance of leading with values and stories. Learn how you can harness the power of storytelling to connect with your audience on a deeper level, leaving a lasting impression and driving meaningful change.”

 

Timestamps:

02:28 Sara’s perfect marriage between personal finance and marketing

04:01 What led Sara to the AFC

08:26 Sara’s secret to podcasting

10:34 The power of leading with value and stories

12:31 How to be a thought leader

14:12 Leaning into your authenticity is your strength

18:26 The power of consistency

20:48 The art of storytelling

23:53 Sara’s 2 cents

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